
Make People Notice
A high-quality, curated newsletter to bring you updates on digital marketing, advertising, and AI in MarTech
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Not your average newsletter
Carefully crafted for curious marketers after reading, researching and analyzing dozens of up to date digital marketing news and articles.
Never Boring Guarantee
Information delivered with up to date inisghts so you are always ahead

5-Minute Digest
Concise enough to read during your coffee break, impactful enough to reference all week

Zero Fluff Policy
Every word earns its place through rigorous editing (we cut so you don't have to)

Actionable Takeaways
Every issue includes at least one idea you can implement immediately

Expert Curation
Each edition distills a handful of sources into the essential insights you actually need

Thriving Global Marketer
Stay ahead without spendiong too much time learning courses, researching and reading undreds of articles

What's it about?
Beyond the noise. We write only about what matters.
Make People Notice delivers thoughtfully curated digital marketing insights that helps sit back, enjoy your coffee and get your dose of "What's New in Marketing?"
Whether you a general marketing specialist, a performance marketer, a brand strategist, or a social media manager, it's essentially to updated on what's going in the industry so you can leverage the insights to actionable strategies.
Every edition helps you connect emerging trends with practical applications, discover overlooked resources, and gain perspective from experts sources, summarised, and packaged thoughtfully.
Join the list of marketing minds who is a thinker, builder, creator, analyst, strategist and creative experts that want to be ahead.
Make People Notice: Because what matters is being noticed.

Join 6,900+ smart & curious readers

"Your brand is the single most important investment you can make in your business"
Steve Jobs
Topics we cover in the newsletter:
Future Trends
Identifying significant trends and shifts before they become obvious
Decision Frameworks
Practical mental models and decision-making tools from top performers
Smart Productivity
Unconventional approaches to getting more done with less burnout
Research Highlights
Distilling complex studies and data into clear insights
Connecting Ideas
Valuable ideas from unexpected places, connecting dots between disparate fields

Signals in the world of noise
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Who's writing
And, more importantly, why this newsletter exists.
After spending a decade as a research analyst where I filtered through mountains of data to find the insights no one else noticed, I became fascinated with the gap between information abundance and actual wisdom. I've worked at The Economist, three Silicon Valley startups, and earned a PhD in Information Science that I rarely mention at parties (until now, apparently).
What I've learned is that there's a massive difference between what's merely new and what's genuinely worth your attention. When I'm not ruthlessly editing Letterhead down to its essentials (my record is deleting 2,897 words from a single draft), you'll find me exploring specialty coffee shops around the world or adding to my slightly obsessive collection of vintage hourglass timers.
I've developed an uncanny ability to predict which headlines will be forgotten within 48 hours and which ones will still be relevant next month. It's not magic—it's just years of learning that being first is vastly overrated compared to being right.

Sarah Thompson

Only insights and deep dives. Zero bs.
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